Villa Majorelle

What is it?

The Villa Majorelle offers a virtual tour of the building, so that those who cannot move can also have access to it. The whole villa has been digitally reconstructed in order to be able to walk inside virtually.

The visitor can zoom in and have access to various information on the history of the Villa. He can even select certain rooms, so he can make a custom visit, like a traditional visitor.

The tour is offered in 3 languages, in English, French and German, for more inclusiveness.

This virtual tour is very immersive thanks to 360° photos, which allows to realise the different volumes of the rooms. The virtual visitor can move around the room as if he were there, zoom in and observe every corner of the room.

Why is it important? / How can it help the professionals of the cultural sector?

This example can be used by cultural professionals as it offers visitors a completely new, immersive and free visitor experience. This also allows greater accessibility for people with disabilities.

Project /organisation name

Villa Majorelle, Nancy

Where (country / region)

France, Nancy

Type of institution

Museum

Permanent or temporary exhibition / project

Permanent

Date

2023 - 2024

Physical / digital

Digital, Online visit

Public targeted

  • Universal accessibility
  • persons who are unable to move
  • distant or impeded public

Device/ inclusive features

A representation of the villa entirely online, with reconstructions and 360°, as if we were really there.

Collaborations / partners

Internal project

Funding

Museum’s internal budget

Replicability/adaptability

It is possible to replicate the same idea in other museums, but this requires a provider in order to create virtual duplication.

Photos / videos to illustrate the good practice

Results / impact

We don’t have any feedback on this specific example yet, but we can compare it with other sites offering virtual tours to visitors. The feedback is mostly positive. This experience allows, among other things:

  • An interactive experience
  • Broadening the audience
  • Distance education and learning
  • Allowing people with disabilities to access the tour (people in armchairs, agoraphobes…)

Testimonials

Palais de Tokyo – Le Hamo

Project Beamup